Navigation problems will turn off your web popularity quickly. We live in an age where all information is sent to us in an instant and anything that appears longer will make people leave your site. Making your navigation menus hard to find is one of the common website design mistakes. Have you ever been to a website and can’t find the menu or search bar? It’s very annoying. That’s why if you don’t want to annoy your website’s visitors, we recommend you hire the best Small Business Web Design Agency London.
Next, as a small business owner, you understand how important it is to know your target audience. You might spend hours creating customer profiles and figuring out how to attract the attention of consumers. This is just as important in web design.
The way your site looks will attract certain visitors. Some websites are very professional, some are very trendy, while others are fun and cheerful. Sometimes, a web tries to communicate with too many audiences. If you try to please too many types of customers, you will end up with a chaotic website. Identify and profile your target audience and fulfill it.
Strangely, the lack of contact information is another common mistake. When a visitor decides to make a purchase or use your service it is very important. It’s important they have the contact information they need once they decide you are the right company for them.
If a visitor has to find contact information through your site, he will likely feel frustrated and leave. Your “Contact Us” page should be accessible with one click, or your information must be listed at the bottom of each page.
Aside from that, Advertising is a crime that is needed in the world of web design, especially on blogs, where it is considered as one of the main income streams. However, too many noisy and flashy ads will frustrate visitors and make you lose business.
Analyze ads like eagles; if they bother your eyes a little, they will definitely do the same to your visitors. Give extra attention to the pop-up. Although pop-ups will generally reappear, make sure they are easily closed and not in full-screen size.